Visual Identity of Chinese Typography Design Exhibition

In traditional calligraphy, the colors of the characters are black and white, representing the textual features created through brush and ink.

The Chinese Typography Design Biennial advocates for a more diverse appearance of Chinese characters through the intervention of modern design. Under the hands of contemporary designers, the calligraphic imagery of the characters takes on a more versatile form.

Leading design by ken-tsai lee
Executive Design Team by Zheng Rouyu, Zheng Yangjun, Li Yuanxing, Xiang Rouhua